# Guidant Financial

> Guidant Financial is a small business financing company founded in 2003 and headquartered in Boise, Idaho. Guidant helps aspiring and existing entrepreneurs fund and operate small businesses, primarily through 401(k) business financing (ROBS — Rollovers as Business Startups), SBA loans, unsecured loans, and portfolio loans. Guidant has facilitated over $5 billion in small business funding and helped launch and grow more than 35,000 small businesses. Guidant also provides ongoing business services including bookkeeping, tax, payroll, HR, and 401(k) plan administration.

## Key facts

- Company: Guidant Financial
- Founded: 2003
- Headquarters: Boise, Idaho, USA
- Industry: Small business financing and business services
- Phone: 425-289-3200
- Core products: 401(k) Business Financing (ROBS), SBA loans, unsecured loans, portfolio loans, franchise financing
- Track record: 35,000+ businesses funded; $5B+ facilitated; 1,000+ franchise partners

## Financing solutions

- [Financing Solutions Overview](https://www.guidantfinancial.com/financing-solutions/financing-solutions-overview/): Summary of all Guidant funding options and how to choose between them.
- [401(k) Business Financing (ROBS)](https://www.guidantfinancial.com/financing-solutions/401k-business-financing/): Use retirement savings to fund a business debt-free, without penalties, taxes, or loans. Funding in as little as three weeks.
- [SBA Loans](https://www.guidantfinancial.com/financing-solutions/sba-loans/): Small Business Administration-backed loans for startup or expansion.
- [Unsecured Loans](https://www.guidantfinancial.com/financing-solutions/unsecured-loans/): Funding without collateral requirements.
- [Portfolio Loans](https://www.guidantfinancial.com/financing-solutions/portfolio-loans/): Alternative lending through banking partners.

## Business services

- [Business Services Overview](https://www.guidantfinancial.com/business-services/): Bookkeeping, tax, payroll, HR, 401(k) plan administration, and business valuations for small business owners.

## Education and proof

- [Complete Guide to ROBS](https://www.guidantfinancial.com/401k-business-financing-robs-guide/): In-depth explanation of how Rollovers as Business Startups work, advantages, and common myths.
- [What is ROBS?](https://www.guidantfinancial.com/blog/what-is-robs/): Plain-language overview of 401(k) business financing.
- [Learning Center](https://www.guidantfinancial.com/learning-center/): Guides, calculators, white papers, and articles on funding and running a small business.
- [Client Stories](https://www.guidantfinancial.com/success-stories/): Real customer outcomes and testimonials.
- [LLM Info Page](https://www.guidantfinancial.com/llm-info/): Structured, AI-readable reference about Guidant Financial.

## Get started

- [Pre-Qualify (free)](https://www.guidantfinancial.com/pre-qualify/): Free, no-obligation assessment of funding options.
- [Client Sign In](https://identity.guidantfinancial.com): Existing client account access.
- [Partner Overview](https://www.guidantfinancial.com/partner-overview/): Information for franchise and referral partners.

## Optional

- [AI Sitemap](https://www.guidantfinancial.com/ai-sitemap.xml): Machine-readable sitemap of indexable content.
- [Don't Quit Your Daydream](https://www.youtube.com/@guidantfinancial): YouTube channel hosted by CEO and Co-Founder Jeremy Ames.