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Client Success: i9 | Video

Video Transcription

Chris Villa:

My name is Christopher Villa and I own a franchise i9 Sports. i9 Sports value proposition is about fun and convenience. We try to do things one day a week for parents. We also are very strict about our positive culture within the i9 experience.

We’ve serviced kids ages 3 to 14 this year we’re adding 15 year olds, so we continue to grow that category and we service kids in 5 sports, basketball, flag football, soccer, baseball and now we’re adding Lacrosse in spring 2014.

I’m kind of an energizer bunny. I do a lot of things, I snowboard, I play sports, I also spend a lot time coaching my son’s baseball team. I do a lot of furniture building and we are currently going through a home model as well.

I heard about Guidant financial through a broker when I first started to investigate franchises and I investigated a couple of different opportunities and Guidant seemed to be the right fit for what I wanted to accomplish and it’s been a great journey with them.


My name is Jenna, my oldest is 13 and started the i9 program when he was 7. My youngest started when he was 5. We feel like probably 11 seasons we’ve been with i9. We choose i9 mostly for convenience. It’s organized, we’re a busy families so one day a week works perfectly for our schedule and we appreciate the core values that they promote for the kids.

I’m a school teacher. So I actually take that with me to my extra activities I do after school with my students in the school winning club program so I foster those same values with them too.

My oldest first season, he was 7 years old, he was a first grader, we knew nobody, we got to know one family and our team was kind of the bad news bears of the league but we ended up going to the i9 ball at the end with 6 kids on the team and i9 brought us together. So we feel pretty happy about the relationship they got as fosters.

What we’ve had experience with the medals is they usually give it to a child who promotes the sportsmanship king of the week or player of the game. So I’m assuming he did score a touchdown today so maybe that’s what he got it for or got sportsmanship, one or the other.


Play hard and play safe. If I was starting a business today, I would use Guidant and the reason why is because when you start a business there is this big wall of requirements and compliance you have to worry about starting a business and what Guidant does is they navigate you through that very easily.

Almost kind of take it off your plate and I think that’s something that’s really powerful because what you really want to be doing is focusing on how to start your business and how to market your business not so much on the paperwork and all the stuff that’s involved with getting funded.

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