Each Friday, we’ll be spotlighting one of our successful partner franchisors who are poised for growth. This week, Dickey’s Barbecue Pit is our featured brand.
Dickey’s Barbecue Pit
Industry: Retail Barbecue Restaurant
Overview of Brand: Dickey’s Barbecue Pit prides itself on authenticity, innovation and barbecue sauce, one story at a time. With roots in Dallas, Travis Dickey set out to perfect Texas-style barbecue. In 1941, he opened the first Dickey’s Barbecue Pit in Dallas. Franchising began in 1994 to overwhelming success, maintaining quality and consistency while carefully pursuing growth. Today, each location smokes its own meats on-site the same way it was done in 1941, serving beef brisket, pulled pork, ham, polish sausage, turkey breast and chicken, with an extensive array of home-style sides.
Investment Level: $121,722 – $498,091
Units Sold in 2014: Approximately 103
Ideal Franchisee Profile:
- Ability to develop, lead and inspire a management team.
- Strong entrepreneurial skills.
- Active in community.
Brand Differentiator: Every Dickey’s franchisee receives comprehensive four-week training at Barbecue University, giving them the tools and confidence to get started with success. In addition, their real estate and construction departments are committed to optimizing each location for design and engineering perfection, and when it’s time to open, their marketing team will walk you through the process.
