How to Build a Brand in 7 Steps and Measure Your OKRs
Get the key insights your business needs for success: Learn how to build a brand, define clear objectives, and measure effective OKRS!
Marketing & Sales
The fundamentals of telling the public about your product or service, and how to get people to purchase it.
How to Market Your Business Successfully
Marketing matters, especially during economic slumps! Here’s how to market your business successfully in 2023.
Become an Efficient Data-Driven Business in 5 Steps
How do you become a data-driven business? Drive profits and boost business growth with data in five steps!
5 Effective Seasonal Promotion Ideas to Boost Holiday Sales
‘Tis the season to spend! Boost holiday sales this season with these practical and effective seasonal promotion ideas.
Relocate Your Small Business: A Complete Guide
Moving your business is a titanic task. Don’t miss a beat with our complete guide on how to relocate your small business.
3 Tips to Keep in Contact with Customers During Quarantine
Recently, a video went viral on YouTube comprised of COVID-19 commercial edits from major corporations. The 3:40 compilation showed various brands using somber piano keys and phrasing like the now-ubiquitous …
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4 Ways You Can Take Advantage of Brick-and-Mortar Locations
It’s no secret e-commerce has had an impact on brick-and-mortar businesses, and you can point to its growth in annual sales as proof: a steady 17 percent increase in annual …
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Small Business Marketing: Business Signs are King
I worked at Nordstrom for years and moved from one of their product teams into their corporate marketing team. When I made the move into marketing, I remember the thing …
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Small Business Marketing: How to Build a Sales Promotion Calendar
What is a Sales Promotion? The term “promotional calendar” may feel like marketing speak. What this really means is that you’re highlighting or bringing attention to a product/service, set of …
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